18 August, 2021
Product counterfeiting and grey market trading are risks to effectively all brands, from the most well-known to the most recent. This menace is bold and daring in emerging countries, with outright fakes surfacing in the open market. The problem is just as inescapable in industrialised countries, thanks to online sales of counterfeit products through e-commerce platforms...
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19 August, 2021
In today's day and age of a fast-paced lifestyle and technological advancements, it gets very hard to keep track of authenticity when it comes to products and services provided online. It is very hard to distinguish between what's real and what's not. As counterfeiting possibilities are limitless, it hurts individuals and businesses alike. Thus, one keeps looking for an...
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20 August, 2021
The importance of being authentic in any field or organization one deals with help immensely in establishing one’s value and most importantly credibility and trust. When it comes to business, the company always strives towards authenticity, which is even harder than managing a company on its own...
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